Met-RX – A Health & Fitness Solution

The Challenge

Met-Rx – A reputable health & fitness brand – approached us to create a national sampling program aimed at increasing sales across their total portfolio of bars, powders, drinks & supplements.

How We Did It

Our team was able to identify the top gym, fitness and convenience store locations nationally, develop and curate a sampling campaign that included specific messaging & scripting and implement a national consumer engagement program.

The Results

Not only were we able to increase Met-Rx’s brand presence within their target audience the campaign resulted in significant increases in sales conversion, distribution and consumer engagements with over 17k+ consumers sampled.